myCharge was struggling to find the time to send emails, as well as the inspiration to craft compelling content that would resonate with their audience. Though they realized the importance of email for online sales, it was difficult to constantly come up with new ideas, and they didn’t have the dedicated resources to do the research, design, and testing required to make the most of their email program.

The company learned of Healthie Media through a personal referral who had experienced great results with them. myCharge soon turned to them for a complete overhaul of their email channel efforts. Healthie Media began by reviewing the current status, then stepping in to manage various programs and free up much of the client’s marketing resources. They quickly installed new automations, which meant emails were being sent without the marketing team having to devote time to managing lists and sending actual emails. Healthie Media also curated new emails for the company – from concept to execution, choosing topics, designing visuals, and developing copy. In short, Healthie Media took over a function that was previously time consuming and complex for the client – and transformed the marketing channel by doing so.